Co-founder Relationships


The secrets of a successful co-founder relationship revealed! 

Episode Summary 

In this episode we speak to 5 different entrepreneurs to gain their perspectives as we explore how to create a successful co-founder relationships. 

Episode Notes

Having a co-founder can be hugely beneficial and can sometimes be the difference between make or break as you get each other through the tough times of running a business. 

However, research shows one of the most common reasons businesses fail is because of conflict between its founders which means trouble for your business and for your relationship. 

Often people think that just because a person starts as a family member, or a friend, or because you bond over a business idea in the pub, that you will be suited to be co-founders. However, when the going gets tough will you need to be able to find agreement, resolve issues, and determine who has the final say. 

During this episode we explore:


  • How to establish clear roles and responsibilities with between your co-founders
  • The important conversations that you need to have with you co-founder when starting out
  • What to do when things aren’t quite working out with your co-founder

Meet Our Guests :

Dan Moore - Co-Founder and Managing Director of Output and Found

Dan is Managing Director of Output and Found, with twenty years' experience running creative businesses spanning design, branding, digital and motion.

He set up the agency Studio Output in 2002 with the simple intention of making ‘great work for interesting people’. 17 years in and we're going from strength to strength, helping brands as diverse as Auto Trader, BBC, Girl Effect, Mixcloud and Slimming World adapt and thrive in a connected world.

He also runs Found, a creative studio specialising in high-end film production and 3D motion design creating work for the likes of Ballantine's, Huawei, Nike and Viasat.

Dr Mike Rucker - recovering entrepreneur

Dr. Mike Rucker is a recovering entrepreneur and now helps others avoid burnout. He received hisPh.D. in Organizational Psychology in 2016 and has spent the last few years studying the importanceof making room for fun. Mike is coming out with a book on the subject of fun in the summer of 2020.

As an entrepreneur he’s the founder of three companies; as an academic, he’s a peer-reviewedauthor with research covering topics from ethics to employee well-being.

Here’s links to some of Mike’s content:




Kerry Harrison - Co-founder, Tiny Giant

Kerry Harrison is the co-founder of Tiny Giant, an award-winning creative AI consultancy and marketing practice. Using AI and emerging tech, Tiny Giant specialise in augmenting the creative process and helping brands find new ways to tackle marketing problems. Since starting out in 2018, they have worked with the likes of Deloitte, St John Ambulance, Cheltenham Science Festival, Unilever and more. 

Paul Adams - Co-founder, Goldfish London 

Goldfish London are an agency group of entrepreneurs who help large organisations and startups to setup and market new ventures.. At the moment he is setting up a home-care technology assessment company and is actively looking for some funding for it. 

Matt Kandela - CEO, Dear Future 

Matt Kandela is Co-Founder and CEO of Dear Future, a design and innovation studio with offices in New York and New Zealand. Two years in, the business has created brands that have been featured in The New York Times, AdAge and Wallpaper magazine. 

Our favourite line from Matt... “Depending on what hour of the day it is, starting the business was either the greatest or the stupidest thing I have ever done!”

Course Corrections 

Our course correction question this week is designed to help you to develop a more effective and enjoyable relationship with your co-founder:

“When did you last check in with your co-founder about how you are both feeling and the direction of the business?”

Please share your responses on our Instagram channel here to have a chance to be featured on our next episode!

Join our Course Correction Club! 

Like book club, but with a podcast topic, challenging questions, commitment to taking action, a community of entrepreneurs to support you to make small but brave changes…and optional wine/gin/peppermint tea to go with it.

After each episode we’d like to invite up to 5 listeners to join video call with us to discuss and debrief the topic and the course correction in a safe and supportive environment. Then the scary bit - we’ll all commit to some actions and feedback to each other on the impact that it has had.

To find out more about taking part contact us here:


About the Misadventures in Entrepreneuring Podcast

The Misadventures in Entepreneuring is the podcast that brings you refreshingly honest conversations about the day-to-day realities of being an entrepreneur. 


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